Bollywood’s powerhouse Ranveer Singh joined forces with renowned adult film star Johnny Sins to promote men’s sexual health in a recent advertisement, causing quite a stir on the internet.

The ad, a humorous take on the classic Indian TV drama, features the duo in traditional attire, tackling the topic of erectile dysfunction in a light-hearted manner.

Released on Monday, the ad sees Singh and Sins playing the roles of brothers, with Sins’ character facing erectile dysfunction challenges. The narrative, penned by comedic talents Tanmay Bhat and Devaiah Bopanna, weaves humor and sensitivity to address a topic often shrouded in silence and stigma.

Singh, known for his bold choices, took to Instagram to share the ad, captioning it “It’s bold to care,” a statement that resonates with his mission to use his influence for positive change. The advertisement quickly went viral, amassing reactions from fans and industry insiders alike.

Actor Vijay Varma quipped, “Jethji helping Johnny was not on my 2024 bingo card,” while Arjun Kapoor praised Singh for his daring approach: “Baba you are bold and beautiful for doing this.” Zareen Khan also chimed in, expressing admiration for Singh’s ability to pull off such a unique project.

In a statement, Singh elaborated on his intent behind the campaign, emphasizing his commitment to making a positive impact on men’s sexual health awareness. He expressed a deep connection to the cause, aiming for tangible solutions that could affect millions of lives across the country.

Beyond his venture into social advocacy, Singh continues to make waves in the film industry. He is set to reprise his role as Simmba in Rohit Shetty’s star-studded ‘Singham Again’ alongside a stellar cast including Deepika Padukone, Ajay Devgn, and Akshay Kumar.

Additionally, Singh is gearing up to headline Farhan Akhtar’s much-anticipated ‘Don 3’, stepping into a legacy previously helmed by Amitabh Bachchan and Shah Rukh Khan.

The advertisement not only marks a bold move in Singh’s illustrious career but also signifies a shift in how men’s health issues are approached in popular media.

By marrying humor with advocacy, Singh and Sins have opened up a crucial dialogue, proving once again that entertainment can be a powerful vehicle for change.

As ‘Don 3’ gears up for a 2025 release, fans eagerly await more groundbreaking work from Bollywood’s charismatic chameleon.