Pornhub has released its annual “Year in Review” for 2024, providing a detailed look into the evolving landscape of online adult content consumption. The report analyzes billions of website visits, revealing intriguing trends influenced by pop culture, global events, and shifting societal attitudes toward sexuality.

Key Trends:

• Demure Desires: A surge in searches for terms like “demure,” “mindful pleasure,” and “ethical porn” suggests a growing interest in more authentic and less performative adult content. This trend reflects a broader societal shift towards greater transparency and respect within the adult industry.
• Pornhub Wives: Fueled by the popularity of the television show “The Secret Lives of Mormon Wives,” searches related to “wife,” “amateur wife,” and even “Mormon wife” saw significant increases, indicating a fascination with marital dynamics and fantasies.
• Coworker Crushes: As more people returned to the office, searches for terms like “coworker,” “sex in the office,” and “office affair” rose sharply, highlighting the re-emergence of workplace fantasies.
• Going for Gold: The 2024 Paris Olympics influenced search trends, with increased interest in terms like “athlete,” “gymnastics,” and “swimmer,” alongside location-based searches for “Paris” and “France.”
• Animated Arousal: The popularity of anime and 3D animation continued to grow, with “hentai” remaining the top global search term and “anime” rising to seventh place. This reflects a broader interest in animated and fantasy content.
• The “Hawk Tuah” Phenomenon: The viral “Hawk Tuah” video significantly impacted search trends, with a massive increase in searches related to spitting and sloppy blowjobs.

Key Findings:

• Top Search Terms: “Hentai” claimed the top spot globally and in the US for the first time, followed by “milf” and “pinay.”
• Most Popular Performers: Angela White led, followed by Abella Danger and Violet Myers.
• Top Categories: MILF overtook Lesbian as the most viewed category, followed by Anal and Japanese.
• Traffic and Engagement: The US remained the top country in terms of traffic, followed by France and the Philippines. The average time spent per visit decreased slightly but varied significantly by age group and country.

Pornhub’s 2024 Year in Review offers a fascinating glimpse into the evolving world of online adult content. The report demonstrates how societal trends, pop culture moments, and global events shape our sexual interests and online behavior. The data underscores the increasing demand for more authentic, diverse, and ethical content, reflecting a broader shift in how we consume and engage with adult entertainment.

You can read the full Pornhub Year in Review here.